Introducing the All-New DS No7: A Unique Mid-Size SUV

The DS No7 is ready to debut as an exciting alternative in the mid-size SUV category. Following the legacy of the quirky DS7, this new model promises to enhance DS Automobiles' lineup with its unique aesthetic and luxurious features.

What to Expect from the DS No7

Scheduled for a reveal later this year, the DS No7 will carry forward the brand's distinctive design ethos and high-end interior quality. With a starting price around £45,000, it aims to attract eco-conscious buyers seeking a fresh take on the mid-size SUV segment.

A Focus on Electric Power

The new DS No7 will be part of the Stellantis group, sharing its STLA-M architecture with models like the Citroen C5 Aircross and Peugeot 3008. However, the DS No7 will stand out by exclusively offering battery-electric powertrains—eschewing hybrid or plug-in hybrid options. Expect two battery sizes: 73kWh and 98kWh, catering to varying range needs. Customers can choose between a single front-mounted motor or a dual-motor setup for all-wheel drive in the flagship model.

Striking Design Elements

While the prototype is currently camouflaged, we anticipate a sleek design inspired by the DS No8. Anticipated features include:

• Slim LED Headlights: Eye-catching lighting design for a modern appearance.
• Illuminated Grille: A stylish showcase of the iconic DS logo.
• Clean Body Lines: A streamlined silhouette enhanced by contrasting gloss finishes and large wheels.
• Flush Door Handles: For a polished and seamless exterior.

Luxurious Interior

Inside, the DS No7 is expected to draw heavily from the No8, promising:

• Premium Materials: A sophisticated mix of Alcantara and leather.
• Metal Trim Elements: Adding to the upscale feel of the cabin.
• Ambient LED Lighting: Creating an inviting atmosphere.
• 16-Inch Touchscreen Display: A shared feature with the No8, ensuring high-tech functionality.

Competing in a Dynamic Market

Situated between traditional luxury and mainstream offerings, the DS No7 will face competition from electric SUVs like the Audi Q4 and BMW iX1. However, it will provide a more high-end feel compared to these models. In contrast, larger competitors such as the BMW iX3 and Mercedes GLC EV will boast advanced technology at a higher price point.

Conclusion

With its bold design and commitment to electric mobility, the DS No7 is set to carve out a unique niche in the bustling mid-size SUV market. Stay tuned for its official unveiling as we look forward to seeing how it captures the attention of car enthusiasts and environmentally conscious consumers alike.